Music corporation Universal Music Group has partnered with film director Mohit Suri to re-launch the music label EMI Records in India, reports TOI. EMI Records will provide a platform for creative development to artists to showcase their film and non-film music which will include live, branded, endorsement and merchandising businesses’ content. EMI Records India will play host to singers, musicians, composers, lyricists, producers, DJs and performers. Universal Music will work with Suri to identify new and established artists to join the EMI Records label. EMI Music was bought by Universal Music Group In 2011, the EMI Group was split into EMI Music and EMI Music publishing divisions, with EMI Music being sold to Vivendi’s Universal Music Group for $1.9 billion, and EMI publishing division sold to an investor consortium led by Sony Corporation for $2.2 billion. The total deal value of the label was then pegged at $4.1 billion. EMI group’s recorded music division EMI Music included record labels such as Astralwerks, Blue Note, Capitol Records, Parlophone, and Virgin Records. Vivendi stated then that it would finance this transaction from its existing credit lines. The company would concurrently sell $687.75 million worth of non-core Universal assets as part of the deal. Universal’s previous tie up and app launch In 2013, online music streaming site Dhingana had partnered with Sony and Universal to add their international music collection to its catalog. It had also inked a deal with regional labels Speed Records and Ultra Music to add regional music to its…
