wordpress blog stats
Connect with us

Hi, what are you looking for?

Mobile Internet driving e-commerce in India: Mary Meeker report

Update: The Mary Meeker report has been updated to remove a slide regarding online wallets in India. This story has been updated to indicate the same.

Yesterday: Mary Meeker, a partner at Kleiner Perkins Caufield & Byers (KPCB) and former Internet analyst has released her latest report on Internet Trends. Here are some highlights from the report:

– E-commerce on mobile is booming and India is leading the world when it comes to using mobile devices for shopping. According to the report 41% of e-commerce in India is through mobile phones and devices.

Mobile_E-com Mary Meeker

– The report also shows why Flipkart is pushing for an app-only model. In India, more than 70% of the business of the gross mechandise value (GMV) is from mobile devices.

ecommerce_2 Mary meeker


Advertisement. Scroll to continue reading.

– 65% of the Internet traffic in India comes from mobile devices and is only second to Nigeria’s 76%.

Mary meeker 3

– India has the third largest number of Internet users in the world with 232 million users. India added 63 million users in 2014, reflecting a 37% year-on-year growth. According to the report there are now over 2.8 billion people connected to the Internet.

– Smartphone subscriptions in India were growing 55% year-on-year while Internet users grew at 33% year-on-year.

– The top Android applications in the country are WhatsApp, Facebook, MX Player, Messenger and Truecaller.

mary meeker 5

– In terms of monthly active users (MAUs), India is either at position 2 or 1 for most Internet services and social networks. India has 112 million MAUs on Facebook making it its second largest market. With 70 million MAUs, India is Whatsapp’s largest market. There are also 24 million active Indian LinkedIn users, making it the second largest market for the professional networking site.

mary meeker 6

You can read the full report here:

Advertisement. Scroll to continue reading.

Written By

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.



The US and other countries' retreat from a laissez-faire approach to regulating markets presents India with a rare opportunity.


When news that Walmart would soon accept cryptocurrency turned out to be fake, it also became a teachable moment.


The DSCI's guidelines are patient-centric and act as a data privacy roadmap for healthcare service providers.


In this excerpt from the book, the authors focus on personal data and autocracies. One in particular – Russia.  Autocracies always prioritize information control...


By Jai Vipra, Senior Resident Fellow at Vidhi Centre for Legal Policy The use of new technology, including facial recognition technology (FRT) by police...

You May Also Like


135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...


Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...


By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...


Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Your email address:*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ