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“Okay, let me Zomato the restaurant to which we’re gonna Uber from the app itself”

Uber-ZomatoThe above headline might be said by someone you know in the near future, at least that’s what online cab hailing service Uber and restaurant aggregator Zomato hope for. Zomato users will now be able to instantly see the estimated pickup time, fare and travel time to the restaurant they are looking up, from their current location by an Uber taxi. The feature is now live for users in 27 cities across 13 countries, with more cities to come in the future, Uber added on its blog.

Zomato users will see the new option to Uber right next to the address of the restaurant. It’s also worth remembering Uber had rolled out Google Maps integration in India in February. As part of the integration, when users search for a destination they will also get an option to book a ride with Uber which shows up in the public transportation pane. It shows an estimated pick up time, time to destination and fare. It shows estimates only on its Uber X service and not its low-cost service Uber Go and its high-end service Uber Black.

Note the Uber-Zomato feature will only work if you set a Zomato handle and register yourself on the application.

It’s also worth noting that Uber has released its API for third-party app developers. The developer site already list 11 partners that have integrated Uber’s on-demand transport service in their applications, including OpenTable,Starbucks, TripAdvisor, Time Out, and Expensify, among others.

The API will allow developers to access several features of the Uber experience. Apps will be able to list ridesharing services currently available and display pickup times. It can also be used to pass the user’s destination address to the Uber app and provide fare estimates. Developers will also be able to access the user’s trip history.

Earlier this week, Zomato has started its food delivery service in Delhi NCR with Mumbai, Bangalore in the offing along with more cities. Users need to click on the “+” on the home screen to order online, and there’s no need to call for the same. After ordering food, users can pay and track through the app. NextBigWhat reports that Zomato does not confirm the order itself but has given its partner restaurants iPads which have the Zomato app built in.

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Zomato’s Pay with Cashless system 

Interestingly, the new update also includes Cashless, an online product payment active in Dubai which was meant to launch in India this month. With Cashless, a user can open a tab by visiting the Cashless-integrated restaurant’s page on the Zomato app and tapping on “Pay with Zomato Cashless”. The bill would be settled using the user’s credit card. This feature was available only through the iOS app until last week but now supports the Android app as well.

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