Chinese smartphone manufacturer Xiaomi has ended its exclusive arrangement with ecommerce player Flipkart and will now be selling its handsets on both Snapdeal and Amazon in India, Xiaomi's vice-president international Hugo Barra confirmed over Twitter. #MiFanFest: From tomorrow, Mi India fans can buy Mi products online across @Flipkart, @Snapdeal and @amazonIN ! — Hugo Barra (@hbarra) April 7, 2015 This marks a shift in the company's policy to sell phones as it is looking at new avenues to market its mobile devices in India. In June 2014, the company entered India with an exclusive deal with Flipkart to sell its devices. However to keep up with the demand, the company has been exploring other avenues of distribution. It is interesting to note that Xiaomi's first sale on Flipkart had trouble keeping up with the demand, and only around one-in-six registrants managed to get their device. The company had also revealed plans to start making its smartphones in India as it continued to struggle to match consumer demand. At the time, Barra had told Bloomberg that production in India will likely begin in a year or two. Most recently, Xiaomi started selling its flagship phones offline at The Mobile Store. The devices will cost the same as the price offered by online retailer Flipkart, Rs 19,999 and Rs 9,999 for the Mi 4 and Redmi Note 4G respectively. As of now, The Mobile Store claims to have over 800 outlets across 150 cities, although only 55 stores in Delhi NCR region are currently covered through this initiative. Xiaomi also…
- Indian crypto exchanges plan to collect identity details for crypto transfers to private wallets: Report June 3, 2023
- Jugalbandi, A Chatbot for Rural India by Microsoft and EkStep: What to Know and Think About? June 3, 2023
- Hopeful to See Action Against E-Pharmacies Selling Medicines Online Without Licenses: Pharmacy Body Writes to States and UTs June 3, 2023
- Meta to give advertisers more control using AI and content filters June 2, 2023
- Transparency Report: Here’s all Facebook, Instagram, Twitter and Google had to say about user complaints in April June 2, 2023
MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.
Is it safe to consider all "publicly available data" as public?
PhonePe launched an e-commerce buyer app for ONDC called Pincode. We, however, believe that it should also launch a seller app.
Amazon announced that it will integrate its logistics network and SmartCommerce services with the Open Network for Digital Commerce (ONDC).
India's smartphone operating system BharOS has received much buzz in the media lately, but does it really merit this attention?
After using the Mapples app as his default navigation app for a week, Sarvesh draws a comparison between Google Maps and Mapples
Please subscribe to MediaNama. Don't share prints and PDFs.
You May Also Like
Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...
135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...
Twitter takes down tweets from MP, MLA, editor criticising handling of pandemic upon government request
By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...
Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...