Software development company Robosoft has raised a Series B funding of ~$12 million from Ascent Capital and existing investor Kalaari Capital. Ascent led the round with ~$10 million while the rest came from Kalaari. Rohit Bhat, CEO and MD of Robosoft said that the funds will go towards scaling across segments, investment in products, user acquisition and expanding their offerings.
Post this round, subsidiaries 99Games and Global Delight will become new companies, which need not depend on Robosoft for funding. Robosoft also plans to build near-shore capability in the US, Europe and Middle East and strengthen its enterprise mobility offering/practice. This makes sense for the company since most of its business comes from the US.
In July 2013, the company had raised funding worth ~$4 million (Rs 22 crore) from Kalaari Capital. Then, the company had planned on using the funds to move towards a full service model, strengthen its operations in new markets and hire new sales, design, and engineering talent. In October last year, Robosoft hired Roger Davies as the Vice President and General Manager of its Games and Entertainment division based out of London.
In 2007, Robosoft setup its own app subsidiary called Global Delight, through which it offers iOS and Mac apps. Global Delight will use the funds to expanding their Android platform, user acquisition and product refinement. In the following year, Robosoft setup mobile games subsidiary 99Games, through which it offered games for iPhone, iPad and Android. 99Games focuses on building games through licensed IPs (mostly for the Indian market) and creating original IPs for the global audience. 99Games will now focus on user-acquisition through marketing for its Star Chef game. The company claims that Star Chef, which was launched in August 2014, is growing over 30% month-on-month in terms of monetisation and monthly active users (MAUs).
Udupi based Robosoft was founded by Rohith Bhat in 1996. Focusing on making device drivers, games and software for the desktop platform till 2000, the company shifted its focus to mobile with the launch of the iPhone and the mobile OS. Robosoft claims to have built over 1,400 apps in consumer & enterprise mobility, games and entertainment across platforms. It has clients in Disney, PayTM, ESPN, Snapdeal, National Geographic and Logitech among others.