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Over half of Cleartrip’s traffic and 40% of all transactions now come from mobile

53% of Cleartrip’s overall traffic and 40% of all transactions on the platform came from mobile, the company said while sharing data on its Q4 2014 performance. Overall, the platform saw a 26% growth in quarter-on-quarter (QoQ) traffic, and a 31% growth in air+hotel transactions during the same time period. Chrome dominated the list of browsers used to access the website, with 39.4% of the traffic coming from the browser. Android browser comes in second with 16.9% of traffic share, followed by Opera mini at 14% and Safari at 11.9%. Note that despite half of its traffic coming from mobile, Cleartrip made it clear that the company would continue operating its desktop and mobile websites. Mobile traffic by brand: Samsung smartphones accounted for 31% of the mobile traffic coming to Cleartrip, followed by Apple with 18%, Micromax with 7%, Motorola with 6% and Sony with 4%. Google, HTC, Nokia, Xiaomi and Lenovo also made the list, together accounting for around 10% of the traffic. [caption id="attachment_133103" align="alignright" width="250"] New customer acquisition on mobile was high[/caption] Interestingly, Xiaomi tops Cleartip’s list of growth of traffic by mobile brand, which it mentions saw a 144.2% growth over last quarter, closely followed by Google at 133.3%. Other manufacturers to register a strong growth include Micromax at 76.9%, HTC at 55.5%, Lenovo at 36.9% and Motorola at 35.2%. On the other hand, Apple saw a meagre 14.6% growth and Samsung saw an even lower 11% growth. Nokia is out of the contention at this point,…

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