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Funding roundup: Purple Squirrel, Pricejugaad, Changer Mints and WhatFix

Education-technology startup Purple Squirrel has raised an undisclosed amount of VC funding led by Matrix Partners and existing investor India Quotient, reports VCCircle. The funds will be utilised to expand their products and operations. Purple Squirrel was started by Aditya Gandhi and Sahiba Dhandhania in September 2013 and incubated at SINE, IIT Bombay. It creates programs and workshops for colleges where students can visit and interact with startups and bigger companies in view of student profiles and industry expectations. The company claims to have delivered over 5,000 experiences in experiential learning through associations with over 350 campuses and corporates. **** Pricejugaad.com, a price comparison startup, has raised Rs 1 crore from Amit Tyagi, AVP of Aditi Technologies, Sandeep Acharya, senior manager at Genpact and 5 other VPs from investment banking and technology companies, reports ET. The funds will go towards expansion in product offering as well as adding more people to the team. The company wants to bring in product discovery on the platform as well. Pricejugaad is owned by IESoft Technologies. It claims to list 30 online and 200 offline stores for price comparison. It claims to specialise in sentimental analysis and price analytics. The price analytics platform basically shows that after a buyer’s decision to purchase a product, they figure out a right price and anticipate that the price will drop. **** Bangalore headquartered Changer Mints, which aims to solve the problem of “small/no change”, has raised Rs 1 crore from a Hyderabad based investor, reports ET Tech.…

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I'm a MediaNama alumna from 2015-16 (remember TinyOwl?) now back to cover e-services like food and grocery delivery, app based transport and policies, platforms and media in India.

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

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