Online video streaming platform Spuul has added content from Multi Screen Media which owns and operates the Sony network of television channels to stream their popular TV shows on the digital platform in India. The popular shows from Sony Entertainment Television and SAB TV which will now be available on Spuul for free are Adalat, CID, Maharana Pratap, Chidiya Ghar, Tarak Mehta Ka Oolta Chasma and Hum Hai Na.
Spuul had inked a similar deal with UTV Disney in January last year to strengthen its Bollywood catalog which included 11 movie titles from UTV Motion pictures. Among titles offered include Chennai Express, Race 2, Luv Shuv Te Chicken Khurana, Barfi, Ghanchakkar, Rowdy Rathore, Heroine, ABCD, Kai Po Che and others.
Note its competitor, Times Internet-backed Box TV had also signed a distribution deal with Multi Screen Media’s Sony LIV to offer television content from MSM’s TV channels like Sony Entertainment Television India (SET India) and SAB TV and web-only videos like Quickisodes and Short crunch on the service.
It’s worth remembering that in 2013 Spuul had a tie up with Star TV India to stream Star Plus shows 30 minutes after their TV broadcast in India and whether it will continue such deals as Star India launched a video streaming service in beta called Hotstar.com which seems to include all of Star India’s television and sports offerings along with offering Bollywood & regional movies from other studios.