olacafe (1)

Ola has launched a food delivery service called OlaCafe for users to order food from nearby using the Ola app, reports Inc42. The service will be available in parts of Bangalore, Hyderabad, Delhi and Mumbai and users can pay either via Ola money or through cash. The company claims a delivery time of 20 minutes.

Users can order food by upgrading their Ola app to the latest version and selecting “Cafe” at the bottom of the screen on the app. Users should also be able to track their food in real time. The service has been split into 3 batches of lunch (12pm-3pm), snacks (3pm-7pm) and dinner (7pm-11pm). OlaCafe does not accept cancellations after the food delivery but it can be cancelled before the food is delivered through the app or by calling 080-44050055.

Food delivery to default location only

Once the food is in or around the user’s area, Ola’s delivery person will call the user. The user can also contact the delivery person through the app. Currently, users will not be able to order food for their friends or to locations outside their own. The company says that the food will come to the default location which is picked up by the app automatically. Once the delivery person is around, users can call them for the exact address.

It is not clear which restaurants users can order from currently or if Ola has tied up with particular restaurants for a faster delivery.

This move comes after Uber introduced UberFresh, an online food delivery system in the US in August last year. The Hindu’s Business Line reported earlier last month that Uber was exploring paid courier, food delivery and grocery delivery facilities in India. The timeframe for these services was not mentioned.