It's been year since we spoke with Gerri Kodres, Chief Business Officer at Fortumo, a company which allows consumers to purchase digital goods by paying through their mobile operator wallet. The Estonian "carrier billing" company competes with the likes of Boku and Ver Se in India, in a country with limited credit card penetration, and allows merchants to monetize the burgeoning mobile Internet user base by selling subscriptions to music and video streaming, or virtual currency for use in games. In an interview with MediaNama at the Mobile World Congress in Barcelona, Kodres spoke about how the company is going to approach its India business. MediaNama: How has the year been for you? It's been a year since we spoke about your India plans. Gerri Kodres: For Fortumo, overall the year was very good, and even better for India. Globally, we processed 300 million transactions during the last year and we had 100% year on year growth. India has grown to have the highest transactions for us. The transaction size in India is smaller than average: between $0.2 and $0.3 (around Rs 12.5 to Rs 19). In terms of revenue, India is not number one (for us), but it's in the top 10. The transaction size in India is smaller than average: between $0.2 and $0.3 (around Rs 12.5 to Rs 19). MediaNama: Are you seeing a trend in the increasing value of transactions? Gerri Kodres: We see that the trend in the value of transactions is slowly increasing, because more smartphones are…
