Vodafone India added 3 million 3G Internet connections for the quarter ended December 31, 2014, taking its total 3G connection base to a total of 16.6 million 3G connections for the quarter, as compared to 13.6 million 3G connections in the previous quarter and 5.2 million 3G connections in the same quarter last year. This takes its total Mobile Internet connection base to 59 million, up 2.14 million for a quarter, by 5.4% QoQ.
In comparison, Vodafone’s competitor Airtel had added 1.5 million 3G connections during the quarter for a total base of 16.94 million 3G connections, while Idea Cellular had added 2.42 million 3G connections for a total base of 12.95 million 3G connections.
Incidental mobile internet users? What’s also worth noting is that Vodafone’s total mobile Internet connection base seems to include incidental mobile Internet users (users who have consumed less than 1 MB/month), while its competitors Idea Cellular, Airtel and Reliance Communications have all started culling incidental mobile Internet users from its total base from earlier this year. Maybe it’s time Vodafone India also started doing it.
Other Data highlights
– 1.8 million data connections added during the quarter, up from 0.2 million in the previous quarter and down from 3.2 million data additions in the same quarter last year.
– 3.0 million 3G connections added during the quarter, down from 3.6 million additions in the previous quarter and up from 0.7 million additions in the same quarter last year.
– Total 2G data connection base is at 42.4 million for the quarter, down from 43.6 million connections in the previous quarter but up from 40.5 million 2G connections in the same quarter last year.
– Total data usage increased by 7.3% quarter-on-quarter (QoQ) to 51.88 billion MBs for the quarter, from 44.58 billion MBs in the previous quarter.
– data browsing revenues grew by 70% year on year.
– 3G browsing revenues grew by 143% year-on-year, however no specific numbers were disclosed.
Project Spring: Vodafone India has added 5500 3G sites to increase its 3G coverage in targeted urban areas to 90% as part of its Project Spring initiative.
The company also claims that 70% of its data sessions were above 400 kbps for the quarter, as compared to 67% in the previous quarter and 63% in the quarter before. More on Project Spring initiative here.