Meritnation.com, a company backed by Info Edge is launching six new offline digital learning centres, starting with Chandigarh and Lucknow. The model behind these centres was piloted by the startup 2 years back by launching a centre in Gurgaon in 2012, and subsequently launching four more centres in Jaipur in 2014. The company is also looking to launch franchisee deals in cities in Punjab and Rajasthan. It mentions it has been fine tuning its offline offerings since launching its learning centres, and will offer a new study program to its business partners. Franchisees must pay a minimum signup fee, post which Meritnation will share 30% of the revenue earned at these centers. Location and infrastructure is provided by the franchisees, however the startup gives specifications on the set up of the centre and guidelines for daily operational procedures. The company told MediaNama that its centres will run a highly modified version of the online course which is regimented differently. Students are first tested to check their understanding, followed by topical study through animated videos & other content. They are also provided with interactive exercises to help develop interest in the subject and are given worksheets to practise at home. Every class ends with a test. Each student in a batch is provided with a computer, which batches no more than 30 students in size. Additionally, a mentor is available at each center to clarify any doubts and problems students might have. According to Meritnation, it will offer modular courses of…
