The Gujarat Handloom and Handicraft Development Corporation (GSHHDC) is planning to launch its own e-commerce portal under the brand ‘Garvi-Gurjari’, to reach to a larger audience including overseas, reports the Economic Times. The agency also signed an MoU with eBay to sell products on the platform and said it plans to tie up with Flipkart and Snapdeal for the same. According to GHHDC, it will initially launch 1000 products online by the end of April, and apart from online marketing for the web portal, it will undertake brand promotion for the platform at a national and international level. The first phase of the plan will start within the next 15 days, which will include the sale of products through eBay, post which the agency said it will tie up with Snapdeal and Flipkart. As of now the GSHHDC has 23…
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