wordpress blog stats
Connect with us

Hi, what are you looking for?

BJP in Telangana launches new offline-online content distribution platform

bjp_president_shri_amit_shah_launching_membership_campaign_vehicle_at_jaggannath_bhawanbengaluru_karnataka_on_january_3_2015_20150103_1765233961

The Bharatiya Janata Party (BJP) in Telangana has launched a new digital distribution platform called “Maanas” which can distribute audio, video and e-magazines related to the party’s ideology, activities  to all party workers, registered members and citizens on their phones.

Maanas is currently operational in the Telangana state party headquarters in Hyderabad and over the next few months, the system will be scaled up and made available to all district headquarters and mandal-level offices. The BJP partnered with California-based technology firm Kiora for developing the platform which makes the content available offline.

Kiora provides content distribution platform that is designed for emerging markets providing last mile connectivity through Content-Hotspots, which is its flagship distribution offering with patented technology for securely delivering content.

Other digital initiatives by the BJP

The BJP had planned to launch a multimedia messaging service similar to WhatsApp called Bhajapa Samvad Setu which allows users to exchange text messages, audio-video clips and images and seems focused on BJP workers. However, we tried finding the application on Google Play but got a message saying that the URL wasn’t available.

BJP had also launched an internet TV channel called Yuva TV back in February 2012 and an Android app in January 2012. It had introduced an option for supporters of the party to make online donations on its website way back in 2011.

The BJP had also experimented with WhatsApp during the Lok Sabha elections, earlier last year. It had interacted with both voters and the party cadre through its Mission 272+ (7820078200) WhatsApp number.

In July 2014, The BJP government had also  launched a new online platform called MyGov to encourage citizen participation in governance.This website allows citizens to volunteer for specific projects and also invite suggestions regarding various policy decisions. The National Informatics Centre (NIC) and the Department of Electronics and Information Technology (DeitY) will be managing this platform.

You May Also Like

News

Twitter has flagged a tweet by BJP’s IT cell head Amit Malviya on the ongoing farmers’ protest as ‘manipulated media’ — an audio-visual piece...

News

The Indian government has amended the internet shutdown rules, formally known as the Temporary Suspension of Telecom Services Rules, to restrict the validity of...

News

Mobile number porting requests increased by 28.7% to 7.53 million requests in July 2020, compared to 5.85 million porting requests reported in June 2020....

News

While Reliance Jio added 2.5 million active connections in July, Vi, formerly Vodafone Idea (down 3.8 million) and Airtel (down 0.45 million) saw declines....

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2018 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to Daily Newsletter

    © 2008-2018 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ