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Times Internet merges GoCricket with Cricbuzz

Ahead of the World Cup 2015, Times Internet* seems to have merged its cricket site GoCricket with the recently bought Cricbuzz. GoCricket's website is currently redirecting to Cricbuzz at the time of writing this article. The company had also merged the mobile apps of GoCricket & Cricbuzz earlier this month and had started alerting GoCricket's Twitter followers to follow Cricbuzz instead last week. https://twitter.com/gocricketnow/status/557178497374773248 This was quite an expected move, since Times Internet had said that it will be merging Cricbuzz with its eight-month old cricket site GoCricket, after acquiring a majority stake in Cricbuzz in November last year. At the time, Times Internet had also said that it will be using Cricbuzz’s expertise in the cricket segment along with its editorial content across text, photos, and videos to build a “great user experience around cricket”. Besides editorial, it's worth noting that Cricbuzz…

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