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Martmobi & Shopify tie-up to enable merchants to create mobile apps & sites


TechStars-backed Martmobi that creates mobile & tablet sites along with native Android and iOS apps for merchants, is now available as an app on Shopify’s platform.

With this tie-up, merchants will be able to create shopping apps and mobile sites for Android & iOS devices, as extensions to their Shopify-based desktop e-commerce websites. The app also offers integration to Google Analytics, Authorize.net and Mixpanel along with payment integration to PayPal, 2Checkout and Braintree among others. The company offers this service across various packages starting at $29 per month and going up to $179 per month. It also offers a 15 day free trial.


MartMobi mentions that Shopify merchants like Postergully and madinIndia are already using its platform. The company had signed a similar partnership with Zepo in May this year.

It also claims to support other SaaS platforms and hosted carts like Bigcommerce, Magento, 3dcart, Yahoo small business, PrestaShop and Volusion among others. The company was selected for TechStars accelerator program in May this year, as part of which it received $18,000 seed funding.

Shopify’s partnerships in India

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In December last year, Airtel had partnered Shopify to offer latter’s solutions to its SOHO and SME customers by provisioning the service through its cloud platform. It was bundled with Airtel’s data solutions such as DSL, ILP, 3G and 4G and was expected to offer design templates, payment gateway integration, web dashboard to manage products, shopping cart, hosting, SEO tools, email marketing, social media integration with $50 worth Facebook credit, inventory management and analytics.

Shopify had also partnered with GetitBazaar* (now AskMeBazaar) last year, to offer SME’s an independent e-commerce enabled website and domain name for Rs 25,000 per year (plus taxes) with Getit powered payment gateway starting from Rs 100.

Canada-based Shopify had initially made its entry in India back in 2013, and competes with several DIY e commerce platforms in India including KartRocket, Infibeam‘s BuildaBazaar, PowerStores, MartJack, 39shops.com, bigcommerce.com and zepo.in.

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