wordpress blog stats
Connect with us

Hi, what are you looking for?

Gruner+Jahr exits India after selling Maxposure stake back to founders

The Johari family has bought back its stake in publishing house MaXposure Media group from Gruner+Jahr for an undisclosed amount. With this deal, it marks the exit of the European publishing arm of the media conglomerate Bertelsmann from the Indian market. Gruner + Jahr had acquired a majority stake of 78.75% in MaXposure back in 2011.

Gruner+Jahr earlier this month sold mobile ad network SeventyNine and digital agency  NetworkPlay to the SVG group. The terms of the deal was pegged at $15 million according to a report by the Times of India.  In 2012, Gruner+Jahr had acquired from SVG Media and then had bought NetworkPlay from Capital 18 and Webchutney. Earlier in July, NetworkPlay had confirmed to MediaNama that Gruner+Jahr is planing to restructure the business with former CEO Ampreet Singh’s exit from the company.

According to industry sources the MaxPosure deal is pegged at 5.25 million euros. With this deal, MaxPosure will now be solely owned by the Johari family with Prakash Johari acting as managing director and CEO and Vikas Johari will lead the creative teams as publisher and chief operating officer.

In January, the FIPB nixed Gruner+Jahr’s proposal to increase its stake from 78.75% to upto 100% in MaXposure.  Started in 2006, MaXposure publishes over 30 magazines in the corporate consumer space especially in the in-flight magazine market. It publishes the in-flight magazines of Air India, Vistara and SpiceJet.

Other moves in magazines

In 2013, Outlook pulled the plug on three of its licensed international titles: People, Marie Claire and Geo. It is interesting to note that  Geo was licensed from Gruner + Jahr (G+J) International but the magazine was not launched through MaxPosure even though Gruner+Jahr had presence in India to do so.

Note that another German magazine major Burda had also acquired the Indian media house Exposure Media Marketing and had announced plans to invest Rs 150 crore in the Indian market last year. This was after its group company Burda Druck GmbH had bought out HT Media’s 51% stake in its joint venture HT Burda Media Ltd for Rs 60 crore.

Read further

– On the state of the magazine industry in India; Outlook shuts three magazines
– A brief history of SVG, Gruner+Jahr, SeventyNine and NetworkPlay relationship
– SVG Media buys NetworkPlay and SeventyNine from Gruner+Jahr



MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.



By Rahul Rai and Shruti Aji Murali A little less than a year since their release, the Consumer Protection (E-commerce) Rules, 2020 is being amended....


By Anand Venkatanarayanan                         There has been enough commentary about the Indian IT...


By Rahul Rai and Shruti Aji Murali The Indian antitrust regulator, the Competition Commission of India (CCI) has a little more than a decade...


By Stella Joseph, Prakhil Mishra, and Surabhi Prabhudesai The recent difference of opinions between the Government and Twitter brings to fore the increasing scrutiny...


This article is being posted here courtesy of The Wire, where it was originally published on June 17.  By Saksham Singh The St Petersburg paradox,...

You May Also Like


The digital business of Raghav Bahl and Ritu Kapur’s The Quint have been acquired by Gaurav Mercantiles Limited, a company that also has Kapur...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Your email address:*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ