2014 was the year where billion dollar investments were announced in the e-commerce sector in India. In fact, between the three major players - Flipkart, Amazon India and Snapdeal, the sector saw an investment of around $4.8 billion this year. Flipkart raised a total $1.91 billion across three funding rounds in 2014, which was over 5 times the money it raised in 2013. Amazon stated plans of investing $2 billion in its Indian operations earlier this year while Snapdeal raised a total of $860.7 million across three rounds in 2014. Vertical e-commerce players like Jabong, Urban Ladder and Pepperfry also raised significant investment during the year. Jabong raised a 'multi-hundred million dollar' investment in February while Pepperfry raised $15 million in May and Urban Ladder raised $21 million in July. Online fashion store Koovs also raised £22 million through an IPO on London’s AIM exchange.…
