Online marketplace Snapdeal has partnered alternate delivery channel provider FINO PayTech to launch assisted e-commerce centres in semi-urban, rural and low-income residential areas across India. Snapdeal plans to set up such FINO PayTech-operated assisted e-commerce outlets or kiosks across 70,000 rural areas in 65 cities by end of the current financial year. The first set of assisted e-commerce outlets will come up at Dharavi in Mumbai, Varanasi, Valsad in Gujarat, and urban villages in Noida, Gurgaon, Hyderabad and Jaipur. Interestingly, an The Economic Times report mentions that Snapdeal will be setting up 5000 such kiosks by the end of next year. The report also mentions that during pilot runs of these kiosks Snapdeal witnessed average purchase ticket size of Rs 1400, as compared to Rs 2000 in urban areas. How it works Snapdeal has created a curated list of over 1000…
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