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Professional networking site LinkedIn has reported 90 million average unique monthly visiting members for the quarter ended September 30, 2014, up 7.1% from 84 million in the previous quarter and up 16% from 78 million in the same quarter last year.

Of this, mobile unique visiting members was at 42 million for the quarter, up 10.5% from 38 million in the previous quarter and up 44.8% from 29 million in the same quarter last year. Mobile accounted for 47% of LinkedIn’s total unique visiting members for the quarter, as compared to 45% in the previous quarter and 38% in the same quarter last year.

Note that LinkedIn transitioned to internal measure of unique visiting members, mobile unique visiting members and member page views from comScore data in the previous quarter.

Registered members: LinkedIn’s registered member base was at 332 million for the quarter, up 6.1% from 313 million members in the previous quarter and up 28% from 259 million members in the same quarter last year. Note that LinkedIn doesn’t provide any any region-wise breakdown of its user base, although India is the largest market for LinkedIn outside the United States, where the company claims to have more than 24 million registered users as of February this year.

LinkedIn Q3 2014 members

Operational Highlights

– During the quarter, LinkedIn expanded its Limited listings offering to to a broad base of US and global companies. The company had launched Limited listings in the previous quarter, through which it aggregates external jobs from certain employers in the United States. This feature was rolled out by using the technology LinkedIn acquired through its Bright acquisition in February this year. LinkedIn mentions that it is shortly approaching 2 million job listings on the site.

– LinkedIn’s professional publishing platform has now been rolled out to more than 100 million LinkedIn members and the platform is generating over 40,000 weekly long-form posts.

– LinkedIn officially launched a new version of Sales Navigator as a standalone SaaS product. The new features include Lead & account recommendations, Newsle integration for news mentions of key contacts and CRM integration with Salesforce and Microsoft Dynamics among others.

– LinkedIn acquired business audience marketing platform Bizo for $175 million (90% cash + 10% stock). Through this acquisition, LinkedIn aims to create an end-to-end B2B marketing platform for brands by making use of its existing content marketing products like Sponsored updates among others. LinkedIn CEO Jeff Weiner informed that Sponsored updates now account for 31% of Marketing Solutions revenues.

– Earlier in the month, LinkedIn introduced student-focused tools like Decision Boards, University Outcome Rankings and University Finder. LinkedIn also retired its network visualization tool InMaps last month.

Financials

LinkedIn’s revenues from Asia Pacific (APAC) region was at $48.9 million for the quarter, up 60% from $30.5 million in the same quarter last year. APAC Region currently represents only 8.6% of LinkedIn’s total revenues for the quarter, which was at $568 million for the quarter, up 45% year-on-year (YoY).

Globally, the company posted a net loss of $4.3 million for the quarter, as compared to a net loss of $3.4 million in the same quarter last year.

Talent Solutions: The revenue from talent solutions was at $345 million for the quarter, a 45% increase year-on-year (YoY). Talent solutions accounted for around 61% of the company’s total revenues in the quarter, up from 60% in Q3 2013.

Online talent solution sales was at $83 million for the quarter, up 40% YoY and representing for 24.1% of LinkedIn’s talent solution revenues. The field talent solution sales was at $262 million for the quarter, up 46% YoY and accounted for 75.9% of LinkedIn’s talent solution revenues.

Marketing Solutions: The revenue from Marketing Solutions was at $109 million for the quarter, up 45% YoY. Marketing solutions accounted around 19% of the company’s total revenues in the quarter, same as Q3 2013.

Premium Subscriptions: The revenue from Premium Subscriptions was at $114 million for the quarter, a 43% increase YoY. Premium subscriptions represented around 20% of the company’s total revenues in the quarter, same as Q3 2013. In fact, the segment contribution has more or less been the same for the past three years with an exception of the Q2 2012 quarter, when it dipped marginally to 19%.

Field sales v/s Direct Sales: Revenues from the field sales channel was at $342 million for the quarter, up 50% YoY and representing 60% of the company’s total revenue for the quarter while the revenues from the online direct sales channel was at $227 million, up 39% YoY and representing around 60% of the company’s total revenues for the quarter.

Corporate Solution Customers: LinkedIn reported 30,314 corporate solution customers for the quarter, up 38% from 22,001 customers in Q3 2013.

Cashflow: LinkedIn has $2.26 billion in cash, cash equivalents & marketable securities for the quarter, down from $2.37 billion in the previous quarter.

Headcount: LinkedIn ended the quarter with 6,422 employees, up 11.5% from 5,758 employees in the previous quarter.

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