wordpress blog stats
Connect with us

Hi, what are you looking for?

LINE claims 30 million registered users in India

lineMobile messaging and calling app LINE said on Friday that it has 30 million registered users in India, reports The Economic Times . The company hasn’t disclosed the number of active users it has, but, as of October 9th 2014, 170 million of its 560 million global users were active. That’s approximately 30.35% of its base. The company had decided against an IPO earlier this year.

With the recently launched international calling facility called LINE Call, the company expects to gain more even more foothold in the Indian market because of the low call rates it offers for international calls, comparable to those offered by Skype and Viber. It’s worth noting that  LINE is also considering partnering with Indian telecom service providers to push its app into the Indian market.

LINE has collaborated with Groupon India to provide daily deals via its app, and Damandeep Singh Soni, head of India business development at LINE told The Economic Times that it is looking at more tie-ups. At the time of filing this report, LINE was at number 23 in India, among top grossing Android apps on the play store.

The company’s major competitors in the Indian market are Whatsapp with 65 million active users in India already; Hike, with 20 million registered users and Viber with 15 million registered users as of February this year. Unlike Whatsapp that does not offer in-app purchases yet, LINE monetizes by offering sticker purchases and charging celebrities and brands for official accounts.

 

 

Advertisement. Scroll to continue reading.

 

You May Also Like

News

We missed this earlier: Web Werks, a large Indian data center provider, on February 24 announced a strategic relationship with New York-headquartered Iron Mountain....

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ