Indian mobile handset manufacturer Micromax and state-run telecom firm BSNL have tied-up to offer consumers select Micromax devices bundled with up to 2GB of free data usage per quarter, reports TelecomTiger. Six devices are part of this offer, including two smartphones (Bolt A37 and Bolt A37B), two feature phones (X070 and X088), one tablet (Funbook Mini P410i), and one datacard (MMX377G).
The 2GB free data usage per quarter will be available to users for 12 months from the date of activation. The offer also includes free voice calls of up to 500 minutes (on net) for 12 months. However, to activate these freebies users need to purchase a Rs 153 plan voucher.
Micromax-Aircel data deal: Earlier this year, Micromax had partnered chipset maker MediaTek and telecom company Aircel to launch bundled device offers for Mediatek-powered Micromax products. This was an extension of the Micromax and Aircel partnership inked in September last year. The offer was available for the Micromax A090 smartphone, the X070 feature phone, the Funbook Mini 410i tablet and MMX377G 3G dongle. Aircel was offering Rs 10,000 worth free WAP content over three months, a three months free subscription of its mobile TV service Popkorn TV and 1GB free data per month for three months for smartphones and tablets. In case of feature phones, the offer was Rs 10,000 worth free WAP content and 500MB free data per month for three months. And for 3G dongles 2GB free data per month for three months and double data value on every recharge for the next three months was being offered.
BSNL data bundles
– BSNL started offering its subscribers special data bundles for Facebook and WhatsApp in the north zone in June 2014. Subscribers had to pay Rs 40 to access Facebook for a month. However, there was a data limit of 250MB and this data couldn’t be used for any other service. Similarly, for the WhatsApp package subscribers had to pay Rs 30 for 200MB data.
– In the same month, BSNL also introduced bundled data plans for a Java-based phone manufactured by Pantel called Bharatphone. BSNL offered 250MB of data and 100 minutes of voice calls per month for 12 months or 100 minutes of voice calls per month for 6 months. It was strange, to say the least, why BSNL selected this particular phone and not an Android device. Bharatphone isn’t a conventional smartphone by any stretch, plus there are hardly any decent Java apps.