Customer support instant messaging mobile app Haptik has secured $1 million investment from Kalaari Capital, reports Business Line. The report says that the funds will be utilized for developing new features, building Haptik’s chat operations centre and for marketing.
Founded in August 2013 by former Flurry India director Aakrit Vaish and Swapan Rajdev, Haptik operates like a customer service centre that enables users to find expert help with products and services. Besides answering consumer queries, Haptik experts can also register complaints and provide technical support. All a user has to do is select the industry type – banking, travel, telecom, movies and events, retail and e-commerce, electronics, insurance, etc – and the company name and they are connected to an expert. The application is currently available on Android and iOS.
Around 183 companies are currently listed on the Haptik website including Citibank, HDFC Bank, Air India, MakeMyTrip, IRCTC, Vodafone, Airtel, PVR Cinemas, Flipkart, Amazon, Samsung, Motorola, Pizza Hut, VLCC, Skoda and Tata Sky among others. It also claims to provide company information and FAQs for over 10,000 companies.
Over the past couple of months, Haptik has introduced several new features on the app. The most recent addition allows users to track delivery status of orders from e-commerce platforms like Flipkart, Amazon, Snapdeal, Myntra and Jabong. It also introduced options to change booked flight tickets for Indigo, Spicejet, and Jet Airways among other, and web check-ins for these airlines.
Last month, it added support for IRCTC that enabled users to check PNR status, train timings, ticket availability and more. The app also provides support for changing a prepaid mobile connection to postpaid and relocating a DTH connection.