NDTV’s e-commerce venture, IndianRoots faced a loss of Rs. 4.5 crore for the quarter ended 30th June 2014 (Q1-FY15). It’s worth noting that the company had not disclosed the profit or loss of its e-commerce venture last quarter, so we're not able to ascertain the QoQ performance. Revenue grew 52% quarter on quarter for Indiaroots, though NDTV hasn't specified revenue details for the company. IndianRoots launched only last July, and according to NDTV has still achieved an "Average Order Value" of Rs. 9000. NDTV had invested Rs 20 crore in the website previously and mentioned that it will be looking to raise capital for the platform through private placement. Interestingly, the United States remains NDTV's largest market, followed by India. India only accounts for 30% of the websites traffic. In February 2013, NDTV Ethic Retail Limited acquired 100% stake in a relatively unknown company, JA Ethnic Retail private limited. NDTV Convergence remains profitable NDTV Convergence, the companys non-ecommerce Internet business, remains profitable, the company has said, "clocking 50% growth" year on year. NDTV.com got 13 billion hits on counting day - May 16th 2014. Financial Results NDTV reported a total operational revenue of Rs.146.04 crore for the quarter, up 18.5% from the previous quarter revenue of Rs. 124.09 crore and up 35% from Rs. 102.40 crore same quarter last year. The company reported a net loss of Rs. 1.49 crore this quarter as opposed to Rs. 31.39 crore last quarter. For the same quarter last year, the company had reported a loss…
NDTV’s Ecommerce biz IndianRoots reports Rs 4.5 Cr loss in Q1-FY15; Avg order value Rs 9000
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