As a part of what appears to be a transition to a services marketplace in India, public listed directory services company JustDial is planning to introduce JD Cash, a payments platform integration for its Search Plus suite of services. JustDial currently has 20 services online, on Search Plus, and claims to aggregate 145,000 merchants on its platform, including grocery store, medical stores, doctor appointments, and facilitating table bookings and food delivery from restaurants. "Just this morning we had this meeting about JD Cash which is like allowing micro payments," JustDial founder VSS Mani said on the company's conference call, following the quarter ended June 30th 2014. The idea, it appears, is to make card payments easier for customers: "There are lot of cases where people want to take micro payments or even otherwise like pay, so you can order food…
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