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Eros Now to offer television shows from Zee TV

Eros International’s video on demand service ErosNow has signed a partnership to acquire the worldwide rights of select Zee TV shows. Through this partnership, Eros Now will be offering episodes from Zee TV's soaps & reality shows to its subscribers. This includes shows like Pavitra Rishta, Fear Files, Ek Mutti Aasmaan, Sapne Suhane Ladakpan Ke, Jodha Akbar, Do Bandhe Ek Dori Se, Kumkum Bhagya, Qubool Hai, Aur Pyar Ho Gaya, and Armano ki Doli among others. What's not clear is the window between the television premiere and the content being available on the site. Note that Eros had a really long window of 36 hours when it started offering content from Colors TV. A short window is critical for TV content like serials since a new episode is aired on a daily basis and with a long window of 36 hours, a newer episode would’ve been aired on the television, by the time the…

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