wordpress blog stats
Connect with us

Hi, what are you looking for?

Frandship is dead: Orkut to shut down on September 30

OrkutGoogle is shutting down Orkut, its first social network that was created by Orkut Büyükkökten in his 20% time, the company has announced on its official blog.

The service will be shut down on September 30, 2014 and you can export your Orkut profile data, community posts and photos via Google Takeout. The takeout option will be around till September 2016. There is also an option to export all your Orkut photos to Google Plus. The company is also preserving an archive of all public communities on Orkut that will be available online after the service is shut down. If you don’t want your posts or name to be included in the community archive, you can remove Orkut permanently from your Google account. Visit Orkut Help Center for more details.

Launched in 2004, Orkut was among the most visited website in Brazil and India for a while. It’s demise in India started around 2008, when more people started shifting to Facebook due to its privacy features (oh the irony!) The demise of Orkut has happened in slow motion, over half a decade. The tipping point came when Facebook started tying up with Indian companies. At that point Facebook was claiming it had 3.2 million active users in India. while Orkut was claiming to have 13 million users here. By the time Google started pointing out the importance of setting up a presence on Orkut to companies, it made more sense for them to concentrate on Facebook, Twitter and Google’s video network YouTube.

In 2011, Orkut got a partial makeover (community pages still had the old design), but Google followed it up by launching its new social network Google Plus the same year. By then, Facebook had overtook Orkut in Brazil and India as well. Since then, the social network has been an online relic of sorts, with very few active users. In 2012, Google started the slow process of convincing Orkut users to Google Plus. It started allowing users to link to Google Plus profiles from Orkut.

Orkut India Timeline

March 2004: Orkut was launched
2005: Indians among the top users of the social network.

Advertisement. Scroll to continue reading.

2007: Orkut redesigned

2008: Google under legal scanner for anti-Sonia Gandhi Orkut group

2009 April: Hindustan Times uses Orkut during 2009 elections

2009 June: Orkut Revvs Up Advertising Pitch; India Stats; Ad Plans

2009 August: Orkut integrates GChat

2009 September: Orkut Interview
– Zeitgeist, ID Theft, Indic Languages, Partnerships, Trends & More
– On Applications, Integration Of Google Properties, Mobile, Orkut Promote
– Branding & Monetization, AdWords, CTRs

Advertisement. Scroll to continue reading.

2011 February: Orkut launches Orkut Box Office

2011 March: Orkut gets a makeover

2011 September: Orkut adds more features

2011 May: Google allows Google+ profile integration with Orkut

PS: It is interesting to note that Büyükkökten also developed a social network when he was in college that was exclusive to Stanford students. Is it just me or does it sound very similar to Facebook?

Advertisement. Scroll to continue reading.
Written By

I'm passionate about technology and gaming. You can follow me <a>@chupchap</a>

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

The US and other countries' retreat from a laissez-faire approach to regulating markets presents India with a rare opportunity.

News

When news that Walmart would soon accept cryptocurrency turned out to be fake, it also became a teachable moment.

News

The DSCI's guidelines are patient-centric and act as a data privacy roadmap for healthcare service providers.

News

In this excerpt from the book, the authors focus on personal data and autocracies. One in particular – Russia.  Autocracies always prioritize information control...

News

By Jai Vipra, Senior Resident Fellow at Vidhi Centre for Legal Policy The use of new technology, including facial recognition technology (FRT) by police...

You May Also Like

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ