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Funding Roundup: Cardback, Greytip, Capital Float and Roposo

cardbackNew Delhi-based mobile app Cardback has raised Rs 1 crore through the online fund raising platform LetsVenture, reports TechCircle citing sources. Cardback’s founder Nikhil Wason has declined to comment on this to the publication.

The company had earlier raised angel funding from Rajan Anandan and Sunil Kalra and was also part of The Morpheus accelerator’s ninth startup batch.

Cardback is an Android app that notifies users about various offers, cash back and EMI schemes on their debit, credit and loyalty cards whenever they enter a mall or a market.

It also provides users information about reward points, EMI and cashback schemes, and other deals on their cards at restaurants, cafes, petrol pumps, supermarkets, online e-commerce and travel booking sites, sports ticketing sites and others. Cardback currently works in Delhi NCR, Mumbai and Bangalore.

It claims to support more than 500 cards from banks like HDFC Bank, ICICI Bank, Citibank, State Bank of India, Standard Chartered Bank and American Express (Amex) among others. The company claims to currently have 20,000 users on Android, adding around 125 new users every day.


greytipCloud-based HR and payroll management solutions provider Greytip Software Pvt Ltd has raised an undisclosed amount of investment from Blume Ventures, reports TechCircle. The company plans to use the funds for strengthening its SME marketing & sales efforts.

Founded in 1994 by Rowjee and Sayeed Anjum, Greytip offers solutions for payroll management, employee administration, leave management, attendance, and employee document management among others. These solutions are available on SaaS and an on-premise models. It currently offer these solutions through various plans starting at Rs 995 per month and going up to Rs 4,995 per month.

Greytip claims to have 2,500 clients across India, Malaysia, the UAE and Oman including Manipal Hospital, OrangeScape, Greenpay and FMC India, among others. It also claims to manage more than 5 lakh employee records everyday.


capital floatSmall business loan provider Capital Float has raised $2 million from Aspada Investment Company. Capital Float provides working capital loans to underserved Indian SMEs through its loan origination and credit underwriting platform.

Led by Gaurav Hinduja and Sashank Rishyasringa, the company works with SMEs across different sectors, including manufacturing, services, and e-commerce.


roposoSocial fashion platform Roposo.com has raised bridge funding from existing investors India Quotient, 5ideas Startup Superfuel and Flipkart co-founder Binny Bansal.

With this funding round, the company says the total investment is now close to $1 million. It had earlier raised seed funding of less than $500,000 from the above mentioned investors.

Roposo had officially launched its social fashion platform last month, after debuting it in beta in December last year. It aggregates fashion merchandise from various e-retailers to offer fashion recommendation to consumers. The site offers recommendations across various categories like clothes, bags, jewellery, shoes, lingerie and accessories among others.

Roposo claims to currently offer a catalogue of more than two lakh products across 5000 brands from over 150 e-retailers which includes Flipkart, Myntra, Zovi, NDTV’s Indianroots, Jabong and FabAlley among others.

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