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After Flipkart’s 1Bn fundraising, Amazon announces $2Bn investment in India

Just a day after Flipkart confirmed its $1 billion investment, Amazon has announced that it will invest an additional $2 billion in India to support its growth and improve the customer & seller experience in the country. Amazon founder and CEO Jeff Bezos mentions that India is on track to be their fastest country every to a billion dollars in gross sales at current scale & growth rates and this investment will enable their team to think "big, innovate, and raise the bar for customers in India". Earlier in the week, Amazon’s Indian subsidiary Amazon Seller Services India had opened its third fulfillment center in Chennai and had stated plans to open four more fulfillment centers in Delhi, Jaipur, Ahmedabad and Tauru (outskirts of Gurgaon). With this, Amazon will have seven fulfillment centers across India including its existing Fulfillment Centers in Mumbai and Bangalore. The company had claimed that this addition will enable them nearly double its total storage capacity to over half million square feet and provide existing and new retailers from both South & North India closer access to Amazon’s fulfillment capabilities. Amazon had also extended its #AmazonCart service to India earlier in the month, enabling Indian users to tweet and add items to their Amazon shopping cart, which they can check out at a later time. New Categories: The company has also been aggressively rolling out more categories to its site since its launch in June last year. It claims to currently offer over 17 million products from more than 20 categories like apparel, books, computers, mobiles, consumer electronics, baby products, health & personal care products, home &…

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