Taneja had joined the firm last year from Bharti Airtel where he was serving as the Operations Director (South India and Sri Lanka). Before that, he has also served as Chief Marketing Officer for Nokia India and as Vice President (Sales & Marketing) for the beverages and foods business at Hindustan Lever.
The news of Taneja’s resignation comes in the wake of Executive Vice President Chang Dong-hoon stepping down. Dong-hoon was Samsung’s head of the design team in the IT and mobile communications division and head of design strategy team at the firm’s corporate design centre.
Samsung is also struggling to maintain its growth momentum in the country with lower sales of its high-end smartphones including its flagship smartphone Galaxy S5 and its predecessor Galaxy S4. Globally however, Samsung claims the phone to be the fastest selling smartphone in the Galaxy series.
A BGR India report from last month had suggested that Samsung bosses were not happy with the company’s performance in India, especially in the mid-range and high-end smartphone segment. The company is also facing stiff competition from Indian manufacturers life Micromax and Karbonn, apart from players like Lenovo and Motorola, in the low to mid-range segment.
Worldwide, Samsung’s revenues from mobile segment reduced 4% in Q1 2014 from the previous quarter from $31.62 billion (32.56 trillion Won) reported in Q4 2013. However, the operating profits for the IM division, which also includes the mobile business, jumped 18% compared to previous quarter.
According to IDC data from December, Samsung shipped 32.9% of smartphones that came to India. Samsung’s smartphone shipments grew by close to 36% QoQ, driven by volume shipments of low end Galaxy S Duos and Galaxy Star, although it does note that Samsung saw quite a few launches across various price points. Domestic manufacturers micromax and Karbonn had marketshares of 17% and 11% respectively, according to IDC. In the same quarter, smartphone shipments to India had grown by 229% year over year (YoY) to 12.8 million smartphones, up from 3.8 million smartphones in the same quarter for 2012.