Madhouse Inda COO Vinod ThadaniVinod Thadani has left the company and joined Mindshare as its Chief Digital Officer for South Asia. In his new role, Thadani will be responsible for managing the agency’s full-service digital offerings for existing clients, and bringing new business to the agency.

Madhouse India was a joint venture between WPP and Madhouse China that was set up here in 2012. The company has not sated who will be take up the position following Thadani’s departure. Madhouse was handling Rovio′s Angry Birds brand in India when it launched here.

Thadani has over 15 years of media experience and had set up mobile practice at GroupM in 2008 and won media awards in the mobile category at IDMA, Emvies, DMA, IAMAI, Goa Fest, Campaign India, MMA, Yahoo Big Chair & Festival Of Media. He is also a member of the Mobile Marketing Association (MMA) and plays a role in MMA’s South Asian operations. He has been a regular speaker and conference chair at several domestic and international industry events.