Deap Ubhi

Deap Ubhi has stepped down as the Chief Operating Officer of the online recharge & couponing site Freecharge.in and has joined Amazon US where he will be responsible for working with startups, accelerators and Incubators to evangelize the company’s cloud computing services Amazon web services (AWS).

In an emailed response to MediaNama, Ubhi said that he remains a shareholder in and an advisor to Freecharge, especially in matters of any potential global expansion. Sequoia Capital (an investor in Freecharge), had brought in Ubhi to help “optimize the business across functions; while scaling product and engineering”, with an understanding that he would return eventually to the Bay Area (San Francisco). Ubhi had joined Freecharge as COO in May 2012. Prior to this, he was the founder of social commerce startup Jaypore and a now-defunct children product-focused daily deal site Hopscout.

He was also the co-founder of the online restaurants and events guide Burrp which was acquired by Infomedia18 for Rs 4.25 crore in March 2009. Post acquisition, Ubhi stayed with Network 18 as EVP, New Media & Internet until April 2010. Besides this, Ubhi has also had stints at Alpine investors and Marsh and is an angel investor in startups like JusPay, Housing.com and WizRocket, which has been founded by the other Burrp co-founder Anand Jain.

Last September, Freecharge.in had appointed former redBus COO Alok Goel as its chief executive officer. He had taken over this role from Freecharge founder Kunal Shah. Former redBus executive Rajesh Bysani had also joined Freecharge as its Assistant Vice President-Product at the same time.

The company offers an online recharge facility for a range of services including mobile, DTH TV and data card and has tied up with retailers like PVR, KFC, McDonalds, Café Coffee Day, Costa Coffee, Rajdhani, Domino’s, HomeShop18, Croma, Yebhi and Jabong to offer coupons to customers who have recharged their phones using their platform. This model has then been emulated by other players in the industry, including sites like Rechargeitnow, Paytm and MobiKwik among others. It had raised Rs 20 crore from Sequoia Capital India in January 2012