In part 1 of this two part interview with Neeraj Arora, head of business for WhatsApp, we spoke about telecom operator deals, how business development for WhatsApp is going to change this year, carrier deals post WhatsApp Voice, and WhatsApp's plans to hire in India. In part 2, he discusses ideas for monetization for WhatsApp via integration of services, the Facebook deal, and why he joined WhatsApp: MediaNama: Look at what WeChat has: they're trying to integrate games and commerce solutions. People are already using WhatsApp for commerce, like ordering services. Do you see integration of services, and premium accounts? Arora: Our philosophy has been very clear from day 1: Anything that clutters the experience is not going to be done. No games, no gimmicks, no ads. With Facebook or without Facebook, that was always the plan. We've always been intrigued…
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