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Digest: Wishberg, Jabong, KoolSkool, Airtel, Ezeego1, DoT & graphic novels

Mumbai-based social wishlist site Wishberg.com is now working on a mobile app experience around Twitter hashtags. You can tweets with #Wishberg hashtag and if your Twitter account is associated with the Wishberg profile, the tweet will show up automatically. That being the case, not all tweets with the hashtag will show up on Wishberg.com - RTs, replies or any conversations with #Wishberg are skipped. - Images (pic.twitter.com) tagged with #Wishberg will be included as images for respective wish. - Third-Party URLs that are marked with #Wishberg are skipped. - Only one Twitter account can be connected to your Wishberg profile. - In case you try to connect your Twitter account with a new Wishberg profile, your old account will be automatically deleted and wishes will be transferred to the new one. Jabong shoppable Hangout Jabong.com launched UK brand Dorothy Perkins in India at Lakmé Fashion Week Summer/Resort 2014 and also organised a Google+ Shoppable Hangout with the brand, live from the ramp. Google Hangouts seem to be have became the latest fad as far as social media strategy is concerned for everyone, ranging from politicians to e-commerce websites. It is worth noting that Google has been a partner whenever a company decided to use the platform for promotional purpose, but it doesn't look like the search giant was officially involved in the event organised by Jabong. Online fashion store Myntra had earlier partnered Google India to host a Google+ Shoppable Hangout in January this year. It had roped in Bollywood star Hrithik Roshan…

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