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NDTV Ethnic Retail Acquires 100% Stake in JA Ethnic Retail; Rs 5.38 Cr Loss In Q3-FY14

NDTV's e-commerce venture NDTV Ethnic Retail Limited (which operates Indianroots.in) has acquired 100% stake in JA Ethnic Retail private limited, the company has disclosed in its earnings results for the quarter ended December 31, 2013 (Q3-FY14). NDTV says this acquisition happened on November 28, 2013, although it hasn't disclosed any further details on the financial details or the the terms of the acquisition. The details on what JA Ethnic Retail does is sparse as well: We couldn't find any web presence for the company, although several company information listings suggest that JA Ethnic Retail belongs to the NDTV group itself. We are currently awaiting a response from NDTV for more details on JA Ethnic Retail and what it does. Financials NDTV's e-commerce business reported revenues of Rs 2.31 crore for the quarter, up from Rs 52 lakh in the previous quarter which was its first operational quarter. The segment has reported a loss before tax of Rs 5.38 crore for the quarter, up from Rs 3.37 crore in the previous quarter. Note that these are however still very early days for NDTV’s e-commerce business, having launched in July last year. Indianroots.in (which seems to have changed from its earlier .com avatar) currently focuses on Indian ethnic wear and claims to offer ethnic products from various brands like Anouk, Bombay Dyeing, Chhabra Bros, Little India, eCraftIndia, The India Craft House and others and designers like Anita Dongre, Sabyasachi Mukherjee, Raw Mango, Masab, Manoviraj Khosla, Rohit Bal and others. Products offered include women’s apparel like sarees, lehengas, salwar kameez &…

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