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Funding roundup: HackerEarth, SilverEdge Technologies and TaxiPixi

hackerearthHackerEarth, a start-up which helps companies hire programmers through coding challenges, has raised $500,000 in seed funding from incubator Angel-Prime and GSF, reports Economic Times. It is now preparing to expand operations to Eastern Europe, Southeast Asia and United States in the next one year.

The company’s platform allows Engineering Managers to create online programming  tests across several programming languages and platforms. The applicant’s code is compiled, tested, and evaluated using a range of metrics to help companies filter candidates quickly and accurately. It was part of GSF Accelerator’s inaugural batch in October 2012. HackerEarth competes against companies such as Codelity and Interviewstreet.

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silverpushMobile advertising platform, SilverPush, has raised an undisclosed amount in funding from Palaash Ventures and six other investors, reports Techcircle.  The company said that it is has tied-up with media company Affle for reselling its products and has also partnered with other players for presence in US and Argentina. It has even registered an office in the US.

In 2013, SilverPush was accepted into the 7th Batch of 500 Startups and in 2012 and was also part of the startup accelerator GSF Accelerator. Overall it had raised $100,000 to date. SilverPush claims to provide a real-time platform for mobile advertising that helps advertisers re-target with their existing users through mobile and social platforms using the bidding system. It is also supposed to help them get new users using the different profiles of the existing users.

SilverPush’s main product seems to be retargeting. It claims that its algorithms will analyze multiple sources of data, and identify the most lucrative opportunities to deliver targeted content to users via push notifications, SMS, email  and other routes.

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taxipixiCab booking app and aggregator TaxiPixi has raised an undisclosed amount of funding from Hyderabad-based mobile phone company Celkon Mobiles, reports Techcircle. When a customer requests a taxi via the service, it sends the journey details to all the cab drivers in the area, who can then accept the booking if interested. TaxiPixi offers economy radio taxis which will cost you Rs 12.50 per kilometre to MUVs that cost Rs 30 per kilometer.

It is currently operational in Delhi, Bangalore, Goa, Hyderabad, Jaipur, Kanyakumari, Kolkata, Lucknow, Pune and Udaipur. Unlike other cab booking services in India, it also has services in Kuala Lumpur and Penang. It plans to introduce bike taxis and auto bookings in the future from the looks of it.

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