As a run-up to its Indian launch, edutainment TV channel, Da Vinci Learning has partnered with Airtel Digital TV, Siticable and Digicable to broadcast its content, reports Indian Television.com. The report states that subscribers will get access to 150 hours of the channel's content through the kids' section of the Video on Demand service on Airtel Digital TV. Siticable will receive 6 months worth of branded block content while Digicable will receive 12 months worth of branded block content from the channel. The financial details of the partnership have not been disclosed. The channel will be showcasing different set of shows through these MSOs. While Airtel Digital TV and Siti Cable are likely to showcase programs like Kid Detectives and Lab Rats Challenge, Digicable will showcase programs such as Logo Animation and Indent Kid, among others. It is worth noting that Da Vinci GmbH had received…
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