OLX was the top advertiser in India in terms of Display Ad Impressions, according to a report published by comScore on India's online advertising landscape using data from its AdMetrix service. OLX had 1.38 billion display ad impressions, followed by Amazon with 493 million, Google with 431 million, Jabong with 427 million, Microsoft with 350 million, Myntra with 302 million and Dell with 299 million. According to the report, 96 billion ad impressions were delivered across Indian websites in this quarter alone. More than 3,900 advertisers ran online ad campaign campaigns in September and on an average, each online Indian was exposed to more than 395 ads in the that month alone. Who gets the ads: Social Media and Portals continue to get the highest ad impressions with 39%, followed by portals (15%), services (14%), entertainment (9%), news (7%), business/finance (2%), search/navigation (2%) and other…
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