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Aam Aadmi Party Seeks Mobile & Online Referendum On Forming Govt In Delhi State

This is inspired by fiction. The Aam Aadmi Party, which won the second highsest seats in the recent state elections in Delhi, India, has sought a referendum via SMS and an online form on whether it should form the government in the state, with outside support from one of the parties that it had strongly and vociferously opposed and campaigned against. The party has published an appeal on its website, asking people to SMS YES or NO to 08806110335, else call that number to share their views. Apart from this, they are also collecting people's opinions via an online form. The party has, so far, taken an unconventional approach, and aggressively used social media, SMS, and even advertising on auto rickshaws and radio to reach out to citizens, and while the use of technology to market itself is not unexpected,…

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Founder @ MediaNama. TED Fellow. Asia21 Fellow @ Asia Society. Co-founder SaveTheInternet.in and Internet Freedom Foundation. Advisory board @ CyberBRICS

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

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