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Snapdeal Launches Affiliate Program; Amazon To Launch 3rd Party Logistics

E-commerce market place, Snapdeal has launched its affiliate program, reports NextBigWhat. Snapdeal's website says that those interested can sign up on the website and promote any product from its offer page through the affiliate's website. Sales driven from affiliate websites would fetch them a commission of 10% on the sale amount with an upper limit of Rs 400. All the orders will be approved after 15 days of the transaction. The company also states that the payouts will be visible as a flat percentage rate of the sale value in the current beta version. However, during the final payment, the amount would get adjusted to the maximum allowed limit per transaction, which is Rs 400. Snapdeal's affiliate program only offers a maximum of Rs 400 per transaction which is much lesser than its competitors like Flipkart, Amazon and in some cases, Infibeam which offer better commission fee for their affiliates. Considering that Snapdeal is already late in starting its affiliate program, it could become difficult for the company to gain traction for its program with its current program structure. Amazon offers 5% on consumer electronics and 10% on all other categories. When Amazon had launched its website and affiliate program, Flipkart had in fact hiked its affiliate payout fees to marketers, to 10% on all categories that it offers during the month of July. The website currently offers 8% to most of the categories except electronics, gadgets, audio & video which get 3.5% commission. This is still a much better deal than Snapdeal. Infibeam offers…

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