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Celkon, Spice & Zen To Preload BBM Android App; Amazon Extends iOS app To India

BlackBerry has partnered several Indian and International Android smartphone makers to preload its messaging app BlackBerry Messenger (BBM) on their respective smartphones. Its Indian partners include Celkon, Spice and Zen. The company had earlier announced a similar tie-up with Micromax, following which the latter had preloaded BBM on the recently launched Canvas Turbo and had stated plans of preloading the messaging app on its entire future range of Canvas phones. The deal period or the terms of the partnership were not disclosed. BlackBerry Messenger which used to be one of the USPs of BlackBerry smartphones had debuted on iOS and Android last month and had claimed to have added 20 million active users in the first week of its launch, bringing the total monthly active users to 80 million. It added support for iPod Touch and iPad earlier this month and launched BBM Channels for BlackBerry 10 and BlackBerry OS devices yesterday. *** Hot on the heels of Flipkart launching its iOS app, Amazon has extended its India marketplace to its iOS app, allowing users to browse through products available on Amazon.in. Amazon claims that users can browse & search, compare offers, view recommendations and make purchases from a catalogue of over 11 million products through this app. Amazon had extended the India marketplace to its Android app last month. Launched in June 2012, Amazon India is currently in expansion mode, having introduced nine product categories in the last three months. It is also planning to hire 13,500 people in Hyderabad over the next three years, of…

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