The Telecom Regulatory Authority of India (TRAI) has warned seven banks including Axis Bank, Citi Bank, HDFC Bank, ICICI Bank, Kotak Mahindra, PNB, and SBI for continuing to use unregistered telemarketers for promoting their service. It has asked banks to look into specific cases of breach and report back to the authority within seven days, failing which the banks are liable to have all their telecom resources disconnected throughout the country. TRAI notes that while failing to follow the regulations, Telecom Service Providers (TSP) are mandated to disconnect all the telecom resources of these banks, however, keeping in mind the inconvenience caused to public it has decided to exercise only temporary regulatory tolerance. Earlier, TRAI had taken measures for addressing the menace of unsolicited commercial communications (UCC). In August 2013, it added a new clause to the regulation stating that telecom Operators will be fined Rs…
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