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Shopsense Raises Funding From Kae Capital & Other Angels

Mumbai based technology shopping company Shopsense has raised an undisclosed amount of funding in a round led by Kae Capital with participation from Jeehan Mehta and group of angels from Powai Lake Ventures. The funds raised will be used for technology enhancement and to hire development team. While the amount invested in the company is not known, Kae Capital says it typically invests in pre-Series A stage with per deal ticket size pegged between $200,000 and $500,000. Founded in 2012 by Farooq Adam, Harsh Shah and Sreeraman MG, Shopsense provides retailers with technology products to engage consumers. One of the product Shopsense offers is called Match, where it sets up a kiosk with a touchscreen display. Users can browse through products, create custom styles, among others with the kiosk. Once done with customizing, users can email themselves the final custom design. The company claims that it conducted a pilot for its technology at the Diesel store in Mumbai developed user experience and interface for Big Bazaar Direct. (Check out the Demo video) The company also offers other products such as React which can be installed on a wall and engage with consumers, and Explorer, which is an app that lets users navigate through products & stores. Currently, only Match is live. Offline-online shopping experience: Kiosk based offering to create customer engagement is nothing new. Previously companies have tried similar solutions in order to boost sales. However, it's not exactly clear whether such solutions translate into sales as we don't remember any previous campaigns continuing for…

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