It also added that Nokia Store is clocking 80 million downloads on a monthly basis in India at present. Note that this doesn’t include downloads from Nokia’s Lumia range of Windows Phone smartphones which are hosted on Microsoft’s Windows Phone store.
Globally, the store claims to have clocked 10 billion cumulative downloads until now and generating an average of around 15 million downloads on a daily basis. It claims to offer over 148,000 content items for Series 40 devices and is available in over 200 countries, however Nokia hasn’t disclosed any split between paid and free apps available on the app store.
Interestingly though, Nokia India has told TechCrunch it has witnessed an increase in app purchases since the company inked deals with telcos like Airtel, Vodafone, Idea and Reliance Communications to provide operator billing on Nokia Store, although it hasn’t disclosed any specific information on the same. Nokia had inked its first operator billing partnership with Reliance Communications in February 2011 and later expanded it to Airtel and Vodafone in May 2012 and Idea in November 2012.
Indiagames is top developer in India
On the developer front, Nokia claimed that three developers have clocked 100 million downloads until now and nine developers have clocked 50 million downloads at present. 18 have clocked 25 million downloads, while 40 have clocked 10 million downloads and around 168 developers have clocked 1 million downloads until now. Its not clear if these are India numbers or global numbers. We have contacted Nokia for more information on this and will update once we get a response.
Disney’s Indiagames was the top developer in India, followed by Reliance Games and Rendered Ideas Softgame Pvt Ltd. Others in the list include Twist Mobile, PlayBuff Studios, Aims MIGITAL Technovations, Nextwave Multimedia, Hungama Digital Media Entertainment, ViMAP services and Techtree IT Systems among others.
While the company didn’t provide any specific information on the number of downloads clocked by these developers, its worth noting that Indiagames had claimed to have clocked 200 million downloads globally in February 2013 and Reliance Games had claimed to have clocked 100 million downloads globally in April 2013, of which 57.4 million downloads were from India. Indiagames has more than 750 titles on the Nokia Store while Reliance Games has around 350 titles on the Nokia Store.
Genres: Expectedly, Games was the most popular category on Nokia Store, with action games securing the most number of downloads on Nokia Store, followed by adventure games and sport games. Entertainment apps (which includes videos and movie apps) secured the fourth position and utility apps secured the fifth position.
– The Lowdown: Nokia Debuts New Asha UI, Asha 501, In-App Payments & More
– Nokia Extends Mail For Exchange App To Asha Touch Devices In India
– Nokia Q2 2013: EUR 115M Loss; 61.1M Devices Sold, 7.4M Lumia