In the quarter where Yahoo made nine acquisitions including Tumblr, it has reported a net profit of $331 million for the quarter ending May 30, 2013, up 46% from $226 million profit in the same quarter last year. The company posted revenue excluding traffic acquisition costs (Revenue ex-TAC) of $1.07 billion for the quarter ending May 30, 2013, a marginal 1% dip from $1.08 billion in the same quarter last year. The total revenue was at $1.14 billion for the quarter, a 7% dip from $1.22 billion revenues in Q2 2012. Highlights - Yahoo launched new mobile and tablet versions of its products Mail, Weather, Flickr, Search, Sports, News, and Yahoo! for iPhone and Android. - Yahoo announced two new ad formats aimed at providing an improved content experience to users. The ad formats include Yahoo Stream ads which features native ads in form of sponsored content between its news feed articles and a new Yahoo.com Billboard ad which aims to offer richer content interaction to users. For instance, a movie trailer can provide additional information about the film and also showcase links to buy movie tickets directly from the ad. - Yahoo is providing users with additional content as part of its partnerships with ABC News, CNBC and Condé Nast Entertainment. It also announced a partnership with Broadway Video Entertainment and NBC Entertainment, to offer archival clips from the "Saturday Night Live" show from 1975 to 2013 exclusively on its portal. - Acquisitions: During the quarter, Yahoo made nine acquisitions to strengthen its products, content offerings, technology and…
