bigflixReliance Entertainment owned video streaming service has inked a licensing agreement with Shemaroo Entertainment to secure streaming rights for movies under its catalog.

While the deal period or the financial details of the deal were not disclosed, BigFlix claims that this partnership will allow them to offer movies in multiple languages including Hindi, Marathi, and Tamil. Movie titles in Hindi language include Mughal-E-Azam, Anari, Disco Dancer, Roti, Black, Sarfarosh, The Dirty Picture among others, while in Marathi language include Aaichcha Gondhal, Abhimanyu, Joshi ki Kamble, Juiley and movie titles in Tamil language include Balam, Ivar, Mahesh Saranya Matrum Palar and Manja Velu, among others.

BigFlix is a subscription based on demand video service starting at Rs 99 per week and can be accessed via web and on smartphone platform such as iOS, Android, and Windows Phone.

BigFlix Content Partnerships

In April 2013, BigFlix had partnered IndiaCast, the content asset monetization joint venture between TV18 and Viacom18, to secure streaming rights for Hindi movie titles from Viacom 18 Motion Pictures. These included titles such as Inkaar, Oh My God, Department, Special 26 and other popular movie titles like Jab We Met, Kidnap, Golmaal Returns, Life Partner and Luck among others.

In January 2013, BigFlix had partnered with Disney Media Distribution to bring around 140 Disney’s action and animation movies on their platform. These included Disney titles such as Pirates of the Caribbean, Tron Legacy, Tangled, Pearl Harbor and Chronicles of Narnia among others and Disney-Pixar titles such as Toy Story, Wall-E and Cars among others.

In March 2012, It had partnered with Unisys Infosolutions, a VAS and enterprise messaging solutions provider, to offer online streaming of over 200 full-length feature films and music videos. These included old and new bollywood movies such as All The Best, London Dreams, Blue, Action Replay, Knock Out, Rann, LSD, Dhund, Waqt and The Burning Train among others. In addition to this, the deal also allowed BigFlix to offer regional content from Bhojpuri, Tamil, Telugu,Malayalam, Bengali, Gujarati, Kannada and Marathi movies and over 5,000 music videos in more than 15 languages, including Hindi.

In January 2012, it had partnered with UTV Motion Pictures, following which more than 45 UTV movie titles were made available to BigFlix plus subscribers. These included movies like Jodhaa Akbar, Wake Up Sid, Raajneeti, I Hate Luv Storys, No One Killed Jessica, Dev D and Udaan among others.

According to the company website, it claims to offer more than 2000 titles across more than 15 languages and claims to have more than 20,000 active subscribers.

BigFlix competes with other online video streaming services like Eros International’s Eros Now, Times Internet’s BoxTVHungama Movies, Singapore-based Spuul, and Google’s YouTube.

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