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On Tata Jaago Re’s Tweet4Change Campaign Towards Women Safety

Jaago Re has launched a new initiative called Tweet4Change, through which it will contribute Rs 100 for every tweet in support of its partner Non Governmental Organisations (NGO's) across various segments like violence against women, sexual harassment and trafficking, among others. The company has partnered with six women NGOs for this initiative, including Breakthrough, Swayam, Safecity, Kolkata Sanved, Blank Noise and Azad Foundation and hopes to raise Rs 10 lakhs via tweets to support the NGOs. People interested in participating in this campaign need to directly tweet from the Tweet4Change website by clicking on the #Tweet4change button under the NGO of their choice. The site currently provides pre-filled tweets with requisite hashtags on the homepage, however it also provides an option for users to change the tweet text as per their preference. After providing the requisite permissions, the tweets are posted onto their respective…

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