Update: Nielsen has informed us that not all data in the report was from the survey. We have updated the report accordingly. Smartphone users still prefer mobile websites for shopping than smartphone apps. Only 3% surveyed of smartphone users access smartphone apps for shopping while 25% of surveyed smartphone users access shopping websites at least once a month, according to Nielsen Informate Mobile Insights panel data from January 2013 to March 2013. Methodology for survey: The company claims that Nielsen Informate Mobile Insights was conducted a a pan-urban India survey with 10,027 Smartphone users in 46 cities representing all town classes during September-October 2012. It captured information such as operator, operating system, connection (2G/3G) details, smartphone usage and ownership of other connected devices. Other highlights from the survey: - Although shopping websites are more popular among the older audience (Panel), smartphone users aged…
- India’s I&B ministry blocks eight YouTube channels for ‘spreading fake news’ August 18, 2022
- Delhi police’s reply to IFF RTI shows FRT may worsen religious-bias in policing August 18, 2022
- Attend Our Briefing: Impact Of The Competition Bill On Startups August 18, 2022
- TLDR: Assam internet block, India G24, TikTok, Twitter, Big Tech, drones for healthcare, more August 18, 2022
- How Google’s location tracking led to a $42 million penalty in Australia August 17, 2022
MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.
Do we have an enabling system for the National Data Governance Framework Policy (NDGFP) aiming to create a repository of non-personal data?
A viewpoint on why the regulation of cryptocurrencies and crypto exchnages under 2019's E-Commerce Rules puts it in a 'grey area'
India's IT Rules mandate a GAC to address user 'grievances' , but is re-instatement of content removed by a platform a power it should...
Why ‘group privacy’ should be recognised, and how ‘non-personal’ data becomes a regulatory blindspot
There is a need for reconceptualizing personal, non-personal data and the concept of privacy itself for regulators to effectively protect data
Please subscribe to MediaNama. Don't share prints and PDFs.
You May Also Like
Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...
135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...
Twitter takes down tweets from MP, MLA, editor criticising handling of pandemic upon government request
By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...