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At Launch, Amazon.in Is Cheapest For 44% Of Top 2000 Books, Flipkart For 11% – MySmartPrice

mysmartpriceEditor’s Note: India is seen as a largely price sensitive market, and this is the case especially for a standardised product category like books. Price comparison site MySmartPrice, which also compares book prices, took the top 2000 books across portals and compared their prices across key online vendors:

Amazon.in launched yesterday with Books, TV Shows and Movies. We at MySmartPrice tried to crunch some data to find who is cheapest for books. To do this we took top 2000 books across all genres as our sample set, and compared their prices. Following charts show the percentage of books that a store is cheapest for:

Case 1. List Price + Shipping Cost (as on date)

books-case1

Shipping Costs considered for Case 1.

Flipkart – Rs. 50 for books below Rs. 500
Amazon.in – Free Shipping (as on date – limited time only)
Infibeam – Rs. 30 for books below Rs. 250
HomeShop18 – Free shipping (they are not charging any shipping charges for books as on date)
Landmark – Free shipping
Crossworld – Rs. 30 for books below Rs. 300

Case 2: List Price + Shipping Cost (when Amazon.in starts charging for shipping)

books-case2

Case 3: List Price Only (No shipping cost included)

books-case2

Notes:

1. For books or orders above Rs. 500, clearly Flipkart is the cheapest store.
2. Amazon.in will be one of the most expensive stores when they start charging for shipping.

(c) MySmartPrice. Crossposted with permission from the MySmartPrice blog.

About: MySmartPrice is one of the largest price comparison service in India. It helps users find the best prices for more than 20,000 products under electronics category and more than 10 Million books.

Related Stories:
Amazon Launches India Marketplace At Amazon.in
What They’re Saying About Amazon.in Launch
India’s Ecommerce Deadpool – Till June 2013

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