My Own Site Private Limited has launched Pikboo.com, an online service for parents to create photo websites to preserve the childhood memories of their kids.
Packages: The service is targeted at parents with kids between 0-10 years of age and is currently available in three packages – Silver, Gold and Platinum packages. Silver package offers site creation, hosting and maintenance and is priced at Rs 4,500 in India ($65 for International customers). It also offers features like dedicated domain, website templates and mobile compatible sites among others.
The Gold package offers a professional photo shoot at home and is priced at Rs 7,150 while the platinum package offers a professional photo shoot at a studio and is priced at Rs 20,000. Its worth noting that these packages are currently limited to India, however the company is apparently in talks with a studio in the United States to offer photo shoot capabilities.
When we checked the website, we noticed that parents are required to fill out a form to set up website and upload photos as per Pikboo’s guidelines for designers to work on. The website is made live with a template that matches the photos, and it offers parents an option to later update the photos or add a description to photos among others.
Security: Considering the nature of the site, privacy would be one of the key problems that Pikboo could face. However, speaking to Medianama, Pikboo founder and CEO Sandeep Amar told that only people with an access key will be able to browse the website or post a comment on these photos. He claimed that Pikboo is compliance with International privacy laws for safety of children on the Internet.
Interestingly, Amar claims that they have already received around 35-40 orders since its launch last week and the company is initially targeting the US, UK, Canada and Australia markets for this service.
Future Plans: Amar said that they plan to add more services like photo printing and Hero sites (websites which will allow users to upload photos of them with their idols) among others in the future. They plan to roll out the Hero site feature in the next six months with cricketers and actors who “are less expensive ” (we are assuming lesser known actors and cricketers).
So essentially, the company is probably looking to leverage people’s desire to take a photograph with their favorite actors and cricketers. However, it would interesting to see if this service will get any significant traction, which will probably depend entirely on what celebrities they bring on board to the platform.
Besides this, Amar told that they are also considering a franchisee model of the service and claimed that they have already received several franchisee queries from Gujarat & Uttar Pradesh. However, he didn’t disclose any specific information on this.
Competition: Little1 is an online baby record book launched by Kolkata-based OneUp Ventures that also offer photo websites along with secure sharing of photos. However unlike Pikboo, their website also has a gifts section for kids, and offers features like maintaining medical records of their kid, among others. Familio is another U.S based startup that offers a similar secure family photo sharing service.
(With Inputs from Vikas SN)